U.S. of N/A: Non-Alcoholic and Mindful Drinking
The U.S. of N/A podcast series is about the people and places putting mindful drinking and functional beverages on the map, one crafted sip at a time. In each episode we'll sit down with founders and innovators who are contributing to a beverage culture that is a bit more healthy, and a little less boozy. Brought to you by N/ATION Collaborative, LLC., and sponsored by Go Brewing.
U.S. of N/A: Non-Alcoholic and Mindful Drinking
Cannabis Beverages: Growing A House Of Brands
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Cannabis beverages have exploded in the market, not coincidentally just as consumer preferences seem to be shifting away from alcohol. In today's episode we're joined by Lehua Brands CEO Sierra Elaina, herself a veteran of the alcohol industry having formerly held key leadership roles in sales and marketing for Diageo. In our conversation we talk about what's driving the category, how the cannabis industry is recovering from prior setbacks, parallels that exist to growth in the NA sector, and lastly, what the future of these beverages may look like.
Mentioned in this episode:
Lehua Brands
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